SchedulingKit
Updated 20268 min read

SimplyBook.me vs Calendly

A detailed, unbiased comparison to help you choose the right scheduling software for your needs. Updated for 2026.

3
SimplyBook wins
0
Tie
2
Calendly wins

Key Takeaways

  • SimplyBook.me excels at: Many custom features
  • Calendly excels at: Very easy to use
  • SimplyBook.me wins 3 out of 5 categories
  • SimplyBook.me is best for: Service businesses wanting customization
  • Calendly is best for: Professionals and sales teams

Quick Overview

SimplyBook.me

SimplyBook.me launched in 2009 and is headquartered in Iceland, serving service businesses in roughly 200 countries with localized payment, language, and tax options. The platform is built around a modular system of "custom features" that can be toggled on individually, including memberships, gift cards, intake forms, packages, classes, multiple locations, HIPAA-grade settings, ticketing, video meetings, and a public Booking.page marketplace. SimplyBook is popular with clinics, language schools, government services, and multi-location operators that need very specific workflows. The breadth of features is unusually deep for the price, though the trade-off is a busier admin UI and pricing that varies by which custom features are enabled.

Pricing:Free (limited) / $8.25-50/month
Best for:Service businesses wanting customization

Pros

  • Many custom features
  • Marketplace listing
  • Multiple locations
  • POS features
  • Free tier available

Cons

  • Complex interface
  • Feature add-on pricing
  • Can be confusing
  • Outdated design

Calendly

Calendly was founded in Atlanta in 2013 and reached unicorn status in 2021, with customers spanning Twilio, Atlassian, eBay, Lyft, and most major SaaS companies. The product focuses on the "send-a-link, pick-a-time" workflow rather than service-business workflows, which keeps the interface clean and the setup time short. Core capabilities include one-on-one and round-robin events, routing forms, automations, payment collection through Stripe and PayPal, native Zoom, Google Meet, and Teams integration, and embedded scheduling for websites. Calendly is the default choice for sales, recruiting, and customer success teams that prioritize speed and reliability over deep service-business features.

Pricing:Free (1 event type) / $10-16/seat/month
Best for:Professionals and sales teams

Pros

  • Very easy to use
  • Modern interface
  • Quick setup
  • Good integrations

Cons

  • Less customizable
  • Limited service business features
  • Team pricing adds up

Full Feature Comparison

FeatureSimplyBookCalendlyWinner
CustomizationExtensiveLimitedSimplyBook
Ease of UseComplexVery EasyCalendly
Service BusinessGreatBasicSimplyBook
Modern DesignDatedExcellentCalendly
Free Plan50 bookings/mo1 event typeSimplyBook
SimplyBook.me had every feature imaginable — loyalty programs, gift cards, coupons — but setting it up felt like configuring an ERP system. Calendly was the opposite: dead simple but missing features our wellness center needed. SchedulingKit landed right in the middle with powerful options that didn't require a weekend to configure.
WCM
Wellness Center Manager
Wellness Center Manager

Our Verdict

SimplyBook.me offers more features for service businesses but comes with complexity. Calendly is simpler but less powerful. SchedulingKit balances both—powerful and easy to use.

Frequently Asked Questions

How much does SchedulingKit cost for SimplyBook.me?

SchedulingKit's free plan covers unlimited bookings at $0/month with no credit card required. Paid plans start at $12/user/month for advanced features like SMS reminders and team scheduling.

Can SimplyBook.me use SchedulingKit's free plan?

Yes. The free plan supports unlimited bookings, calendar sync, automated email reminders, and a hosted booking page. Most SimplyBook.me solo operators stay on the free plan; teams of 3+ usually upgrade to Standard at $12/user.

How long does setup take?

Under 10 minutes from signup to live booking page. Connect your calendar (Google, Outlook, Apple), define service durations, set availability, and share your booking link.

What integrations does SchedulingKit support for SimplyBook.me?

27 native integrations: Google Calendar, Outlook, Apple Calendar, Zoom, Microsoft Teams, Stripe, PayPal, Square, Slack, HubSpot, Salesforce, Mailchimp, Zapier, and more. Bidirectional calendar sync prevents double-booking.

Power meets simplicity

Try SchedulingKit free and see why thousands of businesses are switching.

Free forever plan available • No credit card required

When this isn't for you

This is not for you if you're committed to your current platform and have deep custom integrations. SimplyBook.me comparison content helps decision-makers actively evaluating alternatives. Skip if you're not in the market for a switch.