Bookly Pricing Guide 2026
WordPress license tiers, current sale prices and separate Cloud products
Bookly's pricing FAQ says no trial for paid plans. The Free plugin and a 30-day direct-purchase refund policy are separate ways to evaluate it.
Bookly currently lists Free, Pro, Business and Ultimate. At the 1 October 2026 site snapshot, one-site sale prices start at $39/year or $99 lifetime for Pro, $69/year or $129 lifetime for Business, and $159/year or $199 lifetime for Ultimate. These are displayed sale prices, not permanent list prices; the site also offers larger site bundles. Paid plans have no free trial but a direct-purchase 30-day refund policy. Compare with SchedulingKit pricing.
Bookly Pricing Plans
Here's what Bookly charges for their scheduling software in 2026.
Bookly (Free)
- Basic appointment booking
- 1 staff member and up to 5 services per installation
- WordPress booking form
- Customer and appointment lists
- Community support
Bookly Pro
current one-site sale; annual renews, lifetime does not
- Unlimited staff members
- Unlimited services
- Google Calendar one-way sync
- Zoom and Google Meet integrations
- Customizable email and SMS notifications
- CSV import and export
- WooCommerce integration
- Priority support
Bookly Business
current one-site sale; 5-site options also listed
- Pro features plus bundled add-ons
- Group and recurring bookings
- Stripe, PayPal Standard and deposit payments
- Advanced Google and Outlook Calendar
- Custom fields, cart and service extras
- Customer and staff cabinets
- Priority support
- One-site and five-site licenses
Bookly Ultimate
current one-site sale; 20- and 100-site options also listed
- Business features plus wider add-on bundle
- Waiting lists and packages
- Invoices, taxes and additional payment gateways
- Mailchimp and customer groups
- Files and custom appointment statuses
- Multisite management
- Premium support
- One-, twenty- and hundred-site licenses
Prices as of 2026-10-01. Visit Bookly for current pricing.
Bookly Free Plan: What's the Catch?
Yes, Bookly has a free plan. But here's what you don't get:
- One staff member per installation
- Up to five services per installation
- Paid bundles include broader calendar and payment workflows
- Paid bundles include group, recurring and custom-field tools
- The vendor's pricing page expands hidden feature lists in raw text; use the plan comparison to confirm exact Free access
- Bookly Cloud products and add-ons may have separate charges
Hidden Costs to Know
Before signing up for Bookly, be aware of these additional costs:
- Annual licenses renew yearly; lifetime licenses are one-time purchases with lifetime updates under current terms
- Current sale prices and crossed-out list prices differ; confirm checkout before purchase
- Some add-ons can be bought separately or included in Business/Ultimate bundles
- Bookly Cloud services, including messaging and AI Assistant booking form, have separate product terms
- SMS and other usage-based Cloud products may add costs beyond the plugin license
- Multiple sites need the appropriate bundle or additional licenses
- A WordPress website and hosting remain necessary; hosting cost depends on provider
Current offer and license terms
One-site Pro shows $39/year or $99 lifetime, with higher crossed-out prices on the vendor pricing page.
Business and Ultimate bundle more add-ons and offer larger site-license packages.
The vendor offers annual and lifetime options; the annual plan renews and the lifetime option does not.
Bookly vs SchedulingKit
See how SchedulingKit compares on features and pricing.
| Feature | Bookly | SchedulingKit |
|---|---|---|
| Initial Cost | Free plugin; current Pro sale $39/year or $99 lifetime for one site | Free: 1 member, 1 event type, 50 bookings/month; Standard from $12/seat/mo monthly |
| Calendar Sync | Pro lists Google one-way sync; Business adds advanced Google/Outlook | Calendar sync and management target; verify direction and plan |
| AI Chatbot | AI Assistant booking form is a separate Bookly Cloud product | AI chatbot add-on: $12/month, separate from scheduling plan |
| AI Voice Agent | No phone receptionist in the plugin plan comparison | AI receptionist add-on: $39/month; usage allowances apply |
| Platform Independence | WordPress plugin | Hosted booking page usable without WordPress |
| Updates & Support | Annual or lifetime license terms; support tier varies | Support and updates target; verify current plan entitlement |
Our Verdict
Bookly is a WordPress plugin with Free, Pro, Business and Ultimate tiers. Its current site shows sale pricing for both annually renewing and lifetime one-site licenses, with larger bundles available. Pro includes some integrations, while Business and Ultimate bundle broader payment, calendar and scheduling features. Compare the live checkout and the exact add-ons you need; Bookly Cloud products can have separate terms. SchedulingKit offers hosted self-booking without WordPress, with paid voice and chat add-ons whose entitlements require verification. A $12 Standard scheduling seat does not include those AI add-ons.
Bookly Pricing FAQs
Who Is Bookly Best For?
Further Reading
Looking for an Alternative?
Compare SchedulingKit's Free limits, paid features and add-ons with the workflows you need. Free includes one member, one event type, one calendar and 50 bookings per month.
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More About Bookly
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